The idea for this business came to me one day during a highly emotional time. I was in a card shop trying to pick out a Father's day card for what was going to be my dad's last Father's day. After a long battle with cancer, he was near the end of palliative care. As I sifted through the many cards I burst into tears and ran out of the store. Feeling embarrassed as I couldn't keep it together, I was also feeling frustrated as there just wasn't any kind of appropriate card for the situation and thought to myself "sometimes there are no words" and later that day decided to create my own that said exactly that. Feeling that so many others could probably relate I decided to create a line of cards that were simple yet heartfelt, which became Tender Heart Gift Co.'s signature line.